Work
Boston Private Bank & Trust Company
Boston Private is leading wealth management, trust, and private banking company serving customers in Boston, San Francisco, LA, New York, and Palm Beach Florida.
Launch Jaguar F-Pace
JLR is one of the biggest global clients for Mindshare GroupM. Digital Media Spend around 350,000 USD. I was part of the team that planned, managed, and executed the launch of the Jaguar F-Pace.
Star Tv Network
Star India is an Indian media conglomerate owned subsidiary of The Walt Disney Company. It broadcasts a programming network of 60 channels in eight languages with a reach of 790 million users monthly. As a part of the team I planned, managed, and executed a media spend of around 475,000 USD.
HSBC Commercial & Retail Banking
HSBC is known as Hongkong Singapore Bank of Commerce. Digital Media spend around 550,000 USD. Planned, managed, and executed campaigns across the APAC market.
Academic Projects
BlueBike - UX Design
Redesign app with usable functionality, which will address the missing problem. The timeline of the project was 8 weeks. Every week based on the feedback and design problem. The design was developed.
AR Banking - UX Design
Every year a large number of international students come to the United states. There is no proper guide that will help the students navigate the banking system. Developed a prototype that will address this problem.
Diane - Social Media
Diane Ripstein is a united solo artist, her play “Move on the Cha-cha’s” was invited to perform at United Solo. The goal was to re-engage with followers and create awareness about the upcoming performance.
Boston Rose Florist - Social Media Strategy
Boston Rose Florist is the oldest florist shop in Boston with no social media presence. The idea was to develop a marketing plan which will bring awareness for the brand.
Dr. Kristen- Media Consultant
Dr. Kristen Lee is the Lead Faculty for Behavioral Science at Northeastern University. She is an author, public speaker, and consultant. For her project, she was looking someone to cheer pick media opportunities.
ValidIde - Ongoing Capstone Project
Validide is a startup sponsoring my final capstone. The goal of the project is to provide an upstart for the project before seed investment. The task involves developing a website prototype and marketing strategy.